There are many ways to transact data between Salesforce and an external system. This post considers the questions you need to ask, the leading options, and the concessions you will need to make. The Questions Before choosing a transaction approach first understand your data and capabilities: What is the data direction and which system initiates the transaction? An event in S ...
FuseIT Perspectives
Personalize voice conversations based on geodata in Sitecore and Salesforce
While Sitecore enables marketers to deliver digital personalizations, S4S helps sales teams deliver personalized voice calls. Research suggests 92% of marketers believe their customers expect personalized experiences. The recognized leader in personalization is Sitecore who has been delivering targeted content to website visitors for many years. Sitecore customers that also use ...
Advanced Call Processing with Sitecore and Salesforce
Using Salesforce and Sitecore? S4S is an integration that makes your business more profitable. Some S4S features will amaze, some intrigue and other features will not apply to your business. In this post, we look at the S4S Now feature and how it helps the sales and support teams process inbound phone calls (or outbound voice calls). Voice and Vision Clearly, operators need to ...
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