Start where you'll feel it. Grow into what changes everything.

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Connect is included in every LoupeED subscription. From there, add the capabilities that match what your teams need to do next: understand the student, engage them on the website, or guide them through the decisions that shape the relationship.
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Connect - Your CRM, finally seeing your website

A real-time, first-party connection between every one of your websites, the main site, faculty and department sites, campaign microsites, the alumni site, and your CRM. The foundation everything else is built on.

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Capture enquiry forms, prospectus requests and key interactions
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Eliminate departmental data silos and prevent duplicate student records
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First-party identity resolution
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Real-time browser-to-CRM sync
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Privacy friendly: no third-party cookies, first-party data only, consent state honoured everywhere
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Save web form entries to the Salesforce records you already use for enquirers, applicants and students
Most stacks promise this. Few deliver it cleanly.
LoupeED ships it on day one, so the rest of what you choose has something to work with.

Capabilities that grow with you

Understand

Turn website behaviour into signals your enrolment and student success teams can act on, right inside the CRM.

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Meaningful engagement scoring
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Behavioural audiences
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Student journey attribution
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Dashboards, reporting, and AI agent recommendations
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Assign audience segments based on visit intelligence
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Engagement quality measures rolled up to each student
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A prospective student visits a university's course pages three times in a week and downloads a prospectus.
Before the recruiter's next call, the momentum surfaces on the contact record.
The conversation opens in the right place, not at the start.

Engage

See what people care about, personalize their experience, and engage at the right moment.

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Adaptive website content
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Intelligent content blocks
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Behavior-triggered campaigns
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Progressive personalization that gets smarter as signals accumulate
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Navigation that responds to where the visitor is in their journey
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Signal-driven alerts inside the CRM, so the right person can take action during moments that matter
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An offer-holder lands on your homepage in July and sees accommodation deadlines and orientation dates, not the prospectus they downloaded in March. Marketing didn’t touch the page. Nobody sent a link. The site simply met them where they were.

Guide

Walk people through the decisions that shape the relationship, together, on a shared page.

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Collaborative website spaces
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Multi-stakeholder visibility
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Shared next steps
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Stakeholder-level engagement tracking
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In-page commenting and interactions
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Shared progress measurement across long-cycle decisions
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Journey orchestration for offer-to-enrolment and enrol-to-day-one journeys
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A student and their parents are weighing offers from three universities. You give them one private space holding only what matters to yours: the programme, the scholarship they qualify for, accommodation options, the visa steps. The admissions officer sees which sections each of them spent time on, and what to address before the next call. No more sending the same PDF to three people who need three different answers.

How pricing works

LoupeED pricing is shaped to your institution’s size and the capabilities you’ve selected through Connect, Understand, Engage and Guide. Tell us what you’re trying to change. We’ll come back with a quote that fits.

Where to start

Most institutions start with Understand. It turns a CRM full of student records into a CRM full of decisions. Engage is the right entry point when your website is still showing every visitor the same thing. Guide comes into play when you are ready to work on the moments students remember: the offer, the arrival, the first term.

One conversation is enough to know which tier earns its keep first.

Walk us through one student journey, from first enquiry to census. We’ll show you what changes, where you’d start, and what comes next.

Ready to convert more of the students you already have?

See how LoupeED shortens the gap between an enquiry and a real conversation, and holds offer-holders through to day one.