Recent videos posted to YouTube present many possibilities around connecting your Content Management System (CMS) to your Customer Relationship Management system (CRM). By integrating the two feature-packed super systems, Sitecore and Salesforce, the connector allows you to render specific content to specific website users all controlled from your CRM marketing environment.
Without a doubt, this is a revolution in website control. For the first time, Salesforce marketers need not leave the comfort of their familiar cloud-based environment to control the way the company website looks and behaves when being accessed by individual users.
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